Title: FARMER PROFILE AND PERCEPTION NEXUS: A STUDY ON KVK'S TECHNOLOGICAL DIVERSIFICATION EFFORTS UNDER CFLD-PULSES

Authors: M. Vamshi, C. Padma Veni and V. Rama Krishna

Publisher: The President, Society of Extension Education Gujarat

Keywords: cluster frontline demonstrations, KVK, profile, perception, relation

Volume: 40

Issue: 1

Year: December 2025

DOI: https://doi.org/10.56572/gjoee.2025.40.1.0007

Abstract: Pulse production in India is majorly confined to bund cultivation or as inter-cultivation. To rise the production Indian govt took efforts in form of demonstrating new technologies, promoting nutritional education through KVK's. In view of this a study was conducted during March 2022 in Central Telangana Zone, India to find out relation between farmer's traits linked to their perception of the efforts by KVK scientists. A semi-structured schedule was prepared and administered to 100 respondents (100 beneficiaries of CFLD programme) conducted by Krishi Vigyan Kendra Wyra and Malyal belonging to Khammam and Mahabubabad Districts of Telangana state respectively (50 beneficiary farmers from each KVK). Majority of the farmers had favourable followed by highly favourable perception on the efforts of KVK scientists. So, the present study tried to explore individual factors/ profile traits influencing farmer's perception on the efforts. Results show that social participation (0.898**) followed by risk taking ability (0.686**) were major factors. Multinomial model results confirm that these were determining factors that played major role in forming a favourable followed by high favourable perception in farmers. As results indicate that social participation was the major determining factor in perceiving the positive efforts of CFLD work by KVK scientists, higher authorities can encourage farmers for more social participation in organised activities and events, training programmes, nutritional awareness programmes etc. so that farmers will be more socially exposed and benefitted from the CFLD program.